Powerful Benefits for Your Lenders and Their Agents
Join the 6000+ loan originators from over 700 lending companies successfully using RatePlug.
Lenders across the country trust our Program to help them build relationships with referring Real Estate Agents and their buyers.
Agent Referral Building
The only MLS integrated platform that places your company on buyer facing property listings.- Actionable alerts on Agent and buyer interactions of your data.
- Digital co-marketing suite to help your agents sell.
CRA/Fair Lending Solutions
- Agent Prospecting tool by state, city or census track
- Customized CRA flyers
- CRA Eligibility Alerts
Other Tools and API options
- Easy uploading of your company Rates and Products.
- Green Light preapproval request option within our buyer displays.
- Total Expert CRM integration.
Usage Tracking/Compliance
- Online management tracking of RatePlug activity for sales teams.
- Fully RESPA/TILA compliant
- Archive system of all rate and product displays per FTC-MAP
Connects Originators to Active Buyers
According to NAR, the critical contact phase for home buyers is the 10-12 week period when they start working with Realtors. RatePlug is directly integrated into the MLS generated property reports that active home buyers are receiving from Realtors during this timeframe.
Boost your CRA and Fair Lending Originations
We specialize in helping lenders accomplish their CRA and Fair Lending unit goals. Our CRA program employs advanced data analytics, using FFIEC and other data repositories to help institutions identify underserved areas and prioritize lending opportunities. It provides comprehensive reports and insights to facilitate informed decision-making and strategic planning.
The unique design of the program fosters collaboration between banks, lenders, and Real Estate Agents to develop targeted lending programs that address specific community needs. Our platform provides a method for Lenders to identify and engage with the top producing RE Agents inside their assessment footprint. By facilitating partnerships, RatePlug encourages sustainable socioeconomic development in underserved areas.
- Your Loan Officers get alerted when a partner RE Agent lists a property that is CRA eligible and within your CRA footprint
- Create your own CRA Flyer for Agents and their Buyers
- Work with an unlimited number of Agents
RatePlug introduces
The only MLS Integrated Pre-Approval solution!
RatePlug’s ‘GreenLight’ program is the ONLY pre-approval system that resides within the MLS system search process. RatePlug currently is integrated into the MLS systems of 800,000 Real Estate Agents. These are the systems that 90% of Real Estate Agents use once they start working with a Buyer. Over 6 million Home Buyers used RatePlug in 2019. Schedule a Demo to see how this exciting new system can work for your Loan Officer Teams.
Get Your Team on the Same Page with their Agents
Automated Agent Activity Alerts allow your sales team to be proactive in providing service to Agents and active buyers.
Email alerts whenever one of your team’s participating Agents list a new property within the MLS system with CTA to create a flyer.
Weekly notification identifying active Agents working with buyers and how often they are sharing your company’s information.
Alerts when your Agents schedule open house events as well as a weekly wrap-up reminder for all your Agents’ upcoming weekend events.
Notification if a participating Agent posts a new listing that may be eligible for special financing options (i.e. FHA, VA, USDA, CRA).
Custom Listing Flyers
Professional, compliant, co-branded flyers for your team’s participating Agents can be generated and distributed in seconds.
Harness the power of social media. RatePlug enables your team to post property flyers to Facebook and Twitter.
Multiple flyer templates and designs are available.
All the tools to Support Lending Organizations
Over 5500 Loan Originators, 160,000 Realtors and millions of homebuyers make RatePlug the #1 Real Estate co-marketing platform in the industry.
ENTERPRISE LEVEL CONTROL
Performance feedback based on Agent focused activities. We provide detailed metrics that share how effectively your sales team is nurturing purchase loan business.
INCREASED ENGAGEMENT
Would your organization benefit from having more real estate agents aware of your company and products? Increase brand awareness to homebuyers and ramp purchase productivity.
C.R.A. SOLUTIONS
Identifies and alerts your team when one of their Agent’s listings qualifies for the Community Reinvestment programs based on census tract information.
COMPLIANCE
Our program is constantly vetted by our corporate clients to address and adapt to the ever-changing compliance landscape. Whether its RESPA, TILA or the FTC-MAP ruling, we have you covered. Click here for more information.
STRATEGIC PARTNERSHIPS
Blend technology adds automated pre-approval request into the MLS. Customers can shop, price and get pre-approvals in one place.
Optimal Blue’s advanced pricing system streamlines the process of downloading and maintaining your company’s rates and programs.
CALL CENTERS
The key to sustainable call center activity is structure. Through measurable activity-focused metrics, identify best practices for your call center team to increase your purchase production, regardless of the rate environment.
Increase Your Capture Rate
Since launching RatePlug, our mortgage capture rate has increased by 13%. We have received a steady flow of purchase loan opportunities from the RatePlug tool and we are very happy with our decision to partner with RatePlug!
SVP & COO
Trident Mortgage Company